Koffee with Karina and Ashley Brooke of Ashley Brooke Designs: Launching an Online Store!

Ashley Brooke is the founder and creative director of Ashley Brooke Designs. With a background in interior design and a self-taught illustrator, she began ABD in 2008 as a custom stationery design shop. Her playful, charming illustrations soon garnered her a list clients from New York City to L.A., many states in between, and as far away as Germany and Australia.

What made you want to start an online shop? 
Oh gosh! At the time we were only doing custom work and I was dying for a way to share our products and designs with more people… and honestly, that’s where it started. I had no idea WHAT I was doing, but I asked a lot of questions and read a lot of books and made lots of mistakes along the way! But somehow it all worked out and here we are!

Ashley Brooke Designs (ABD) has GORGEOUS products - where does most of your inspiration come from? 
Awe, thank you! I love what I do and I hope it shows. Creating products that fancy up the mundane, like a fun to-do list to make that growing list of chores seem easier, or a sassy coffee mug to make your mornings a bit more exciting get me really excited! Life is hard, and I like to think that ABD isn’t and that we add a little fun into peoples’ lives, mornings, and desks! So I would say that day to day life gets me really inspired, finding ways to fancy up the things that aren’t necessarily always fun and turning them into something you look forward to!

What advice would you give to someone wanting to start an online business? 
READ! I would scoop up everything I could find whether it was online or in the bookstore and really do your research and then… just dive on in! It’s nice to have a little knowledge on the subject before you get started because, quite frankly, you’re going to make mistakes, we make tons of them, but at least you will have a solid base to lean on as you figure out how this whole e-commerce thing works.

I found ABD through Instagram, and it quickly became one of my favorites! How do you take the perfect picture? 
Lighting is everything! I try hard not to make a photo “work” if it is in bad lighting, even if everything else is perfect. Also, I think not over editing your photo is another way to come out with a great looking snap! I can sometimes be guilty of over editing… I love the saturation!

What are your favorite photo editing apps? 
I really love Snapseed & ColorStory

I am loving the ABD blog!! How do you plan your content?
Well, I’d like to say that I am 100% organized when it comes to the blog, and actually for the most part we are. I like to at least plan out a week ahead so that we know exactly what we need to shoot, newsletters we need to create, etc. But with that being said, I do really enjoy the spontaneous side of blogging, and so I try and make room for that as well! Content that is too perfectly planned can get boring, so remember to mix it up!

THESE Blue Suede Shoes:

This Lipstick (“Pink Lover”):

This Nailpolish (“Cardshark”):

Our pencils:

THIS mug!:

Website (buy the products): https://ashleybrookedesigns.com
Facebook: https://www.facebook.com/AshleyBrookeDesigns
Ashley Brooke's Instagram: https://www.instagram.com/ashleybrookedesigns/
Ashley Brooke Designs' Instagram: https://www.instagram.com/shop_ashleybrookedesigns/
Twitter: https://twitter.com/ABDesigns
Bloglovin': https://www.bloglovin.com/blogs/ashley-brooke-designs-2631107

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